L'élégance et le savoir-faire d’une entreprise familiale française fondée en 1880.
MONTAGUT is a French clothing company established in 1880. Six generations later, it is still owned by the descendants of the original founders. The brand is a symbol of quality, status and classic French elegance. We have built our expertise and outstanding footprint over more than a century from our roots in the village of Saint-Sauveur-de-Montagut in the south of France to China where the company has been present for more than 40 years with now up to 2,000 points of sale.
NOWADAYS
NOWADAYS
INTERNATIONAL PRESENCE
What used to be a little hand-knitting family workshop has now become an international and world-renown company. For six generations it has preserved its French genuineness and know-how in order to create products of exceptional quality, elegance and taste.
2000s
2007
AUTHORIZED COMPANY IN GUANGZHOU
MONTAGUT authorized a company in China “Guangzhou Montagut Commercial Co. Ltd.” providing better services to its mainland Chinese consumers and distributors.
2008
MONTAGUT LATITUDE LAUNCH
A new collection, MONTAGUT LATITUDE, was launched to capture the younger generation, injecting energy and liveliness into the French heritage and expert craftsmanship.
1990s
1979
ROADS IN CHINA
MONTAGUT first entered China market through its Hong Kong headquarters, with FIL LUMIERE as our signature product which radically sped up the growth of the company.
1986
FULLY FASHIONED
When Pierre Gros, son of Leo, joins MONTAGUT, the company is already acquiring technical expertise in the manufacture of fully fashioned sweaters in wool, cotton, and cashmere and is becoming famous in many countries for its collections of fine knitwear in all kinds of natural yarns.
1995
ASIA EXPANSION
MONTAGUT has become a famous brand for polo-shirts in China. The expansion of the brand took a spectacular turn at the beginning of the twenty-first century when Pierre Gros, decided to speed up the development of the MONTAGUT brand. Preserving French style and elegance as a motto, he opened numerous stores, especially across Asia, and promoted the FIL LUMIERE knitwear to new heights.
1960s
1963
FIL LUMIERE CREATION
Leo Gros, Georges Tinland’s son-in-law, designed an artificial yarn carrying all the features of silk. This unique material was named FIL LUMIERE (which literally means “Light Yarn”) by his inventor. From this date on, Leo Gros’ constant drive to expand the brand internationally led him to travel all over the world and enabled his FIL LUMIERE polo shirts to be known and appreciated in the Middle-East and Asia. This was the beginning of the worldwide development of MONTAGUT.
1950s
1944
DURING THE WAR
Like lots of Ardèche’s companies at the time, La Bonneterie Cévenole helped the resistance by supplying panel vans and providing shelters to the refugees. That is the time when Georges Tinland steered MONTAGUT to produce high-end lingerie for the most demanding and quality-minded customers. It marks the beginning of a long tradition of excellence for MONTAGUT.
1950
NEW MATERIALS
The post-war years were marked by a shortage of numerous natural materials. One of them was silk. To tackle this critical issue, nylon™ and rayon are introduced as new materials for lingerie and stockings. The MONTAGUT Flower makes its debut as future emblem of the brand.
1900s
1880
AT THE BEGINNING
Established in the Auzène Valley near Saint-Sauveur de Montagut, Adolphe Tinland was a young entrepreneur eager to help his native Ardèche to benefit from the industrial expansion. He created a silk yarn factory which could work thanks to the motive force of the river.
1900
SUCCESSION
Committed to legacy and long-term quality, Adolphe Tinland passed down the business to his son Gaston Tinland and by doing so, to the following generations of the family.
1925
SILK STOCKINGS
Between the beginning of the 20th century and the First World War, Paris was known to be the cradle of fashion to the rest of the world. As soon as the war was over, Georges Tinland, the son of Gaston, created a silk knitting factory named La Bonneterie Cévenole in the suburbs of Valence. He was the first one to sell lingerie and silk stockings with the brand MONTAGUT. His name is associated with the birth of the brand.